Subtly Unique

secure the pooch

with style & ease

Subtly Unique cleverly combines style and practicality redefining your pet parent experience with a dual use car key lanyard that converts to a dog leash when you need it most!

About us

A passion for purposeful style & reliability

Be A Standout

Experience the fusion of imagination and function with Subtly Unique

Style Meets Convenience

Where stylish lanyards seamlessly extend to become convenient pet leashes.

Efficiency At It’s Finest

The innovative leash that transforms, keeping your pup close and your essentials closer.